Predict your customers' next move
We offer predictive marketing solutions through artificial intelligence technologies. Our software is the result of a rigorous approach, developed in collaboration with academic institutions specialising in neural networks, data analysis, and social sciences.
We offer predictive marketing solutions attraverso tecnologie di intelligenza artificiale.
Turn data into decision
Turn risk into profit
Monitoring, clustering, predict and act with Playhard and Playsafe.
From Marketing and CRM to compliance and security, you always know how to solve a problem before it arises.
The new frontier of predictive marketing
PlayHard prevede la prossima mossa dei tuoi clienti e individua in anticipo i prodotti destinati a riscuotere più successo
Playhard in iGaming
Protect your users and reduce the risks associated with problem gambling
PlaySafe è un sistema AI che protegge i tuoi utenti, riduce i rischi e garantisce la piena conformità alle normative sul gioco responsabile
Problem gambling comes at a high price.
La ludopatia non è solo un problema sociale ma anche di Business.
Un giocatore tutelato è un cliente fedele. Mantenere l’utente in una zona di gioco sano significa massimizzare la sua permanenza sulla piattaforma.
45%
of players show signs of problem gambling that are difficult to detect with traditional CRM systems.
30%
of players who reach a state of emotional and financial burnout immediately abandon the platform by activating l’autoesclusione o chiudendo il conto.
500k
Penalties for non-compliance with responsible gambling regulations can be severe, sometimes even resulting in the suspension of the gambling licence.